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Archive for August, 2007

RockResorts to Continue to Manage La Posada de Santa Fe Resort & Spa Under New Ownership by the Gencom Group
The Gencom Group led partnership announced the purchase of the 157-room La Posada de Santa Fe Resort & Spa, a RockResort, from Trinity Hotel Investors today.
La Posada de Santa Fe Resort & Spa has a history [...]

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New ISPA Research Reveals Day Spa Revenues Down, Medical Spa Revenues Doubled
The International SPA Association (ISPA) recently released its preliminary 2007 figures on the United States spa industry. The revenues from day spas–which represent 80% of all spas–declined significantly. There were 10,128 spas in April of 2004.
Numbers of Spa by Type, 2007:
The number of day [...]

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Position Currently Available:
Full Time Dual Licensed Massage Therapist/ Esthetician

Spa Xanadu, Arcadia, CA

Voted
“Top Ten Day Spas Around Greater Los Angeles” by Los Angeles.about.com
“Top Ten Spa in L.A.” by Spa Living Magazine

Qualifications:
· Minimum 1 year experience in a day spa environment
· California: Massage Therapist Certification Program of 500 hours or more
· Licensed by California State [...]

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Question From Mckensi

I recently did a full body exfoliation and seaweed body treatment. Our spa is a very small spa with no showers. After the client was taken out of the heated bed and I began to wipe the seaweed off, she complained of being very cold. Is there a technique I’m not aware of [...]

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Spa Advertising

Question From Lemans -
I have a magazine in Northern VA that is eager for me to advertise some what expensive 1300.00 a month any feedback
Dear Lemans,
So much information must go into making a marketing decision like this. 
First, what is your monthly marketing budget?  Your monthly budget should not be more then 10% of your top [...]

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Question From Latoya -
I am in the process of developing my business plan to open my own day spa. I wanted to find out how I conduct a market analysis and determine who my target market is? Any suggestions on where to go to get industry population, average pricing, age range of spa goers? 
Also [...]

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Question From Holly - 
I am finally purchasing my first microdermabrasion unit for my salon/spa, though i’m now having problems deciding which one. I know the company who i will buy from but they have two different machines. One is the Skinborn Microderma S-100 which uses crystals, the other is the Dermapeel “Diamond”Microdermabrasion, which uses a [...]

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